JTBD framework for CI

The goal of this page will be to document and improve upon the Jobs to be Done and their corresponding job stories for the CI stage. Our goal is to utilize the jobs theory to better understand our buyers' and users' needs.

As part of the Product Development Workflow, we will select prioritized job stories for problem and solution validation. We will then move the validated solutions to the build track, and launch the feature. Each quarter, we will select key JTBD and job stories for user experience testing.


Utilize JTBD and job stories to:


Coming soon



When [situation], I want to [job] so I can [outcome].

Grading/maturity rubric

The grading rubric is the same as for UX scorecards detailed at UX scorecards page.


To be updated soon!